Platter, the recently-launched new app for foodies, has been causing a stir on the food blogs, with research suggesting that over 50 per cent of people use their mobile phones for food photography.
A recent survey conducted by 360i, the digital marketing agency, reveals that 19 per cent of those amateur food photographers then post their images on the internet and are now using Platter as a communal record.
Images posted on Platter following Easter with its traditional celebration food range from the sublime to the ridiculous, from an array of hot cross buns and tiffin decorated with crispy-coated mini eggs to a chocolate cake decorated with bright green rabbits.
Several fish dishes have featured over the Easter weekend, from oysters served with a hot chilli sauce to caviar, while the traditional Easter meal of spring lamb has been given a new twist with an anchovy garnish.
Rabbit pie makes more than one appearance, each time topped with a glazed golden pastry crust decorated with pastry shapes of rabbits, ducklings and eggs.
Several tempting photographs of Scotch eggs highlight the prominence of eggs at Easter, although the coup de grace in this category must go to the amateur food photographer who posted an image of a crème egg replacing the more usual hen’s egg, giving an altogether different take on a popular snack.
There has been some controversy as to etiquette for the food photographer when using Platter, with the advice that discretion is paramount and can best be achieved by using the food app which does not require flash.