Getting interactive with your customers
November 6, 2010
One of the main benefits of using web video on your website is its interactive nature. Interactive web videos are being favoured by many websites as they let viewers choose what they want to watch by simply selecting a menu option, rather than having to sit through a lengthy video. Not only does the interactivity of web videos give your website a more human touch, it also puts the viewer in control by letting them choose what they want to see and hear about at their own pace.
By breaking down the video into different sections, it enables long complicated messages to be transformed into bite size chunks that keep the viewers stimulated throughout. This is especially suited to (more…)
Online retailers do a 360
November 2, 2010
Online retailers are finding they need to promote their products in such a way that customers can get a true feel for it, even though it’s on a website. 360 imagery gives products an added dimension by letting you get the full panoramic view of the product – more so than from a still image. By simply clicking and dragging the mouse over the product, you can see what it looks like from all sides. 360 photography can also be used to provide a virtual tour of a place or premises. It’s often used by estate agents when showcasing a property, or by travel websites when promoting a holiday destination.
360 photography works by using a panoramic camera on a rotating mechanism that enables it to shoot the subject in a complete 360 degree view. It links up with computer software that will stitch the images together to create (more…)
Digital cameras are turning us into movie makers
October 12, 2010
The majority of digital cameras these days have video functionality. Some let you record for the life of the memory card – others for as little 30 seconds. There are cameras which have full zoom and sound features – and there are others that don’t. When you consider just a mere few years ago, the only option to film high quality web videos would be through camcorders, video technology has now advanced so much that (more…)
How to plan your web video
September 26, 2010
Shooting web video can be an incredibly creative and rewarding experience. Now that technology has come along in leaps and bounds, most cameras have sophisticated video functionality that makes it easy to produce great footage which can be uploaded to the internet in minutes. However before (more…)
Why create 360 videos?
September 16, 2010
One of the most interactive ways to view web videos is through 360 videos. By offering a complete 360 panoramic scene, viewers can easily control what they want to look at by simply using the mouse to navigate themselves around the video.
360 videos will give a (more…)
Catwalk videos are now in fashion
September 8, 2010
Catwalk videos are not just used at glamorous designer fashion shows. They’ve also become a regular fixture on fashion websites such as ASOS and Littlewoods as many consumers find this added feature a useful way to view the merchandise in action. Online shopping for (more…)
SUN MOTION Awards 2010
September 3, 2010
For all video and movie makers, the SUN MOTION Awards offers the ideal platform to really showcase their skills in using the video functionality of still cameras. The Sun Motion Awards form part of the annual Shot Up North (SUN) Awards which recognise and reward commercial photography of those based in the Northern regions of the UK.
There is a rapidly growing need for (more…)
The world’s largest photo booth
July 27, 2010
Apparently, using the world’s largest photo booth is not unlike using an ordinary photo booth. The subjects take a seat, strike a pose, and bingo, their photo is taken. However, unlike an ordinary photo booth the technology behind this giant version is entirely unique, as facial recognition software has been installed which is activated once the person, or persons, are in position.
Brendan Oliver is credited with (more…)
Roomset photography makes good business sense
May 30, 2010
Passionate cupcake bakers all over the country are busy trying to get to grips with establishing their own businesses. A roomset photographer in Leeds could give these budding businessmen and women the edge, and help them surpass potential competitors.
Using the right angle combined with lighting and composition, a roomset photographer can, for instance, (more…)
Selling Property – The Big Picture
May 18, 2010
When prospective buyers are looking for a house to purchase, attracting them to the vendor’s property is the key. More often than not, the first thing that will draw in these soon-to-be homeowners is an eye-catching photograph. (more…)
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